By Michael Lee
End result of the growing to be possibility of discounted actual property providers and on-line festival, the variety of actual property transactions accomplished via conventional execs is shedding each year. for that reason, genuine property pros at the present time are discovering that the elemental prone of the previous now not are adequate to soothe the savvy purchaser attracted to deciding to buy or promoting a home.
The typical fee fee dropped sixteen% from 1991 to 2004 in line with analyst genuine developments. merely these brokers who how one can justify their commissions may be paid what theyвЂ™re worthy. In 111 how you can Justify Your fee , writer, actual property dealer, and speaker Michael D. Lee fingers genuine property execs with new equipment of including worth to their companies with out compromising their livelihoods. utilizing information, anecdotes, charts, and figures to stipulate a confirmed process, this consultant presents sensible, tangible, and easy-to-follow steps that upload super worth to a true property enterprise, permitting actual property pros to stick aggressive in an evolving undefined.
Read Online or Download 111 Ways to Justify Your Commission: Value-Adding Strategies for Real Estate Agents and Brokers PDF
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Extra info for 111 Ways to Justify Your Commission: Value-Adding Strategies for Real Estate Agents and Brokers
Which things should you stop doing immediately that would have the most positive impact on your business? indd 22 4/27/07 11:28:03 AM Establish Value 23 14) RELATE YOUR VALUE TO SOMETHING CLIENTS CAN UNDERSTAND The only time people question the value of a service is when they really can’t see what it’s worth to them. Since buying or selling a house is a relatively rare occurrence, sometimes it helps to relate your real estate services to something they’re more familiar with. Here are a few analogies you can use, depending on the lifestyle of your clients: • Car analogy: I point to the car that the person is driving.
This is especially important to agents who have clients interested in selling or buying commercial real estate. Commercial MLS: Maintains commercial categories within the multiple listing service system and makes recommendations to the board of directors regarding commercial MLS rules. This is of special interest to agents who sell or are interested in selling commercial real estate. Fair Housing: Responsible for the oversight of the principles of fair housing. The duties include promotion of, and compliance with, the ideals and objectives of fair housing for all clients.
If you have it, your sellers will price the property as you suggest, share important information, do the inspections and repairs you recommend, stage the property as appropriate, and follow any other suggestions you make that will help the house to sell. If you have the trust of your buyers, they will be loyal to you, share important information, and make offers when you suggest and at the price you recommend. Not only does trust build value, but it can make your business much more efficient and effective.
111 Ways to Justify Your Commission: Value-Adding Strategies for Real Estate Agents and Brokers by Michael Lee